Kaizen Ad Success Stories

Agile video creative development for a mobile-first world.

Playrix

  • -18% Reduction in CPI
  • +25% Increase in CVR

Playrix tested the mobile app install video ad creatives submitted by Kaizen Ad in the Facebook user acquisition campaign directly against the original video ad creative. Localized creative variations provided by Kaizen Ad global designers maximized Gardenscapes Facebook campaign conversions in Japan.

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Cervo Media GmbH

  • -94% CPA
  • +10% In-App Purchases

Cervo Media GmbH tested the six mobile app install video ad creatives submitted by Kaizen Ad in the Facebook retargeting campaign directly against the original video ad creative. Testing a variety of creative allowed Cervo Media GmbH to find out which creative resonates most with existing players and high spending players.

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BANDAI NAMCO Entertainment Inc.

  • Improved KPIs
  • Localized to NA

Kaizen Ad Creative Director closely managed creative brief process with client. Global Optimizers provided new creative variations within 5 days of finalized Creative Brief. Created localized video ad creative for the North American target audience. Optimizers followed strict IP guidelines & restrictions.

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Wamazing

  • +57% Conversions
  • +62% Traffic

Kaizen Ad Optimizers delivered a variety of nine (9) video ad variations for the promotion of WAmazing on Facebook for the first time, targeting tourists from Taiwan and Hong Kong. WAmazing determined the video ad pattern most effective for their audience, enabling them to optimize and improve exposure on Facebook.

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